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Revenge of the Tipping Point: Overstories, Superspreaders, and the Rise of Social Engineering
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Twenty-five years after the publication of his groundbreaking first book, Malcolm Gladwell returns with a brand-new volume that reframes the lessons of The Tipping Point in a startling and revealing light. Why is Miami...Miami? What does the heartbreaking fate of the cheetah tell us about the way we raise our children? Why do Ivy League schools care so much about sports? What is the Magic Third, and what does it mean for racial harmony? In this provocative new work, Malcolm Gladwell returns for the first time in twenty-five years to the subject of social epidemics and tipping points, this time with the aim of explaining the dark side of contagious phenomena. Through a series of riveting stories, Gladwell traces the rise of a new and troubling form of social engineering. He takes us to the streets of Los Angeles to meet the world's most successful bank robbers, rediscovers a forgotten television show from the 1970s that changed the world, visits the site of a historic experiment on a tiny cul-de-sac in northern California, and offers an alternate history of two of the biggest epidemics of our day: COVID and the opioid crisis. Revenge of the Tipping Point is Gladwell's most personal book yet. With his characteristic mix of storytelling and social science, he offers a guide to making sense of the contagions of modern world. It's time we took tipping points seriously.
AARP Associated Press Time Magazine Oprah Daily Chicago Tribune Literary Hub
Publishers Weekly Publishers Lunch
Twenty-five years after the publication of his groundbreaking first book, Malcolm Gladwell returns with a brand-new volume that reframes the lessons of The Tipping Point in a startling and revealing light. Why is Miami...Miami? What does the heartbreaking fate of the cheetah tell us about the way we raise our children? Why do Ivy League schools care so much about sports? What is the Magic Third, and what does it mean for racial harmony? In this provocative new work, Malcolm Gladwell returns for the first time in twenty-five years to the subject of social epidemics and tipping points, this time with the aim of explaining the dark side of contagious phenomena. Through a series of riveting stories, Gladwell traces the rise of a new and troubling form of social engineering. He takes us to the streets of Los Angeles to meet the world's most successful bank robbers, rediscovers a forgotten television show from the 1970s that changed the world, visits the site of a historic experiment on a tiny cul-de-sac in northern California, and offers an alternate history of two of the biggest epidemics of our day: COVID and the opioid crisis. Revenge of the Tipping Point is Gladwell's most personal book yet. With his characteristic mix of storytelling and social science, he offers a guide to making sense of the contagions of modern world. It's time we took tipping points seriously.
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Community Reviews
Book Review: The Revenge of the Tipping Point by Malcolm Gladwell
Malcolm Gladwell’s The Revenge of the Tipping Point is a great read that revisits his iconic concept with fresh insights. With his signature storytelling, Gladwell connects seemingly unrelated ideas into a clear constellation of patterns, revealing how small shifts lead to monumental change.
Through vivid anecdotes and real-world examples, he shows how tipping points continue to shape our digital and cultural landscapes. This engaging and thought-provoking book inspires readers to see the interconnectedness of ideas and the power of small actions to spark big transformations. A must-read for Gladwell fans and newcomers alike!
I was hoping for more from this book as the world has accelerated their development with personal growth and awareness but I still appreciated this book and how the author evolved the chapters to properly understand the social engineering that has enveloped society today. I wouldnt say to run to this sequel but it was definitely still a interesting read, especially with today's pandemics and need/greed with medication.
I was initially skeptical when I saw that Malcom Gladwell had written a follow up to his breakout success “The Tipping Point.” I couldn’t see how he could find anything novel to say on a subject he covered so well the first time. I was admittedly proven wrong from the first chapter. Mono cultures. Gladwell goes levels deeper in this one and uses epidemics as the lens in which we analyze what is the tipping point when a pattern becomes endemic.
This book produces a feeling that many of the problems spread and become critical mass is uniquely American thing. Specifically in how mono-cultures are key in how patterns become part of the cultural zeitgeist. The insights within also shed much light onto why so much decision making in America goes against one’s own self interest.
Gladwell also offers up solutions that when reviewed have been painfully in front of us all the time. One area of improvement that specifically stuck out to me was on the power and importance of diversity to stave off epidemics.
He also argues effectively for accountability systems and strength in our public institutions. The other gem is in how monocultures can also be used thoughtfully to shift public opinion.
This book preserves all of his trademark style, complete with deeply enthralling anecdotes that weave in and out of analytical discussions. More importantly, he delivers once again on that focused root cause search for the truth that is absent in so much of journalism and the American thought process today. I am thinking of making this one the Holiday present I give out for 2024.
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