The Design of Future Things

"Written with wit, authority and the pragmatic, everyman touch that probably made Norman so good at his job in the first place."--BBC Focus Magazine

In The Design of Future Things, bestselling author Donald A. Norman presents a revealing examination of smart technology, from smooth-talking GPS units to cantankerous refrigerators. Exploring the links between design and psychology, he offers a consumer-oriented theory of natural human-machine interaction that can be put into practice by engineers and industrial designers of tomorrow's blinking machines. A fascinating look at the perils and promise of the intelligent objects of the future, The Design of Future Things is a must-read for anyone interested in the dawn of a new era in technology.