The Art of Persuasion: Winning Without Intimidation

The Art of Persuasion teaches you how to get what you want when you want it. You would love to have that ability, right?

After studying some of the most successful men and women in modern history, author Bob Burg noticed how many common characteristics these people have--and shares them all with you.

One trait that stands above all the rest is their ability to win people over to their way of thinking--they were all persuasive. Each of these life winners had a burning desire, coupled with great creativity, and a total, unshakable belief in their mission or cause.

The Winning principles you will learn include:

  • Making People Feel Important
  • Everything is Negotiable
  • Dealing with Difficult People
  • Persuasion in Action
  • What Sets You Apart from the Rest
  • Nuggets of Wisdom
Presented in everyday, clear, and often humorous language, The Art of Persuasion leaves an impression on you that will last a lifetime--filled with one success after another!

BUY THE BOOK

Published Sep 20, 2011

238 pages

Average rating: 7.5

2 RATINGS

|

Community Reviews

christopherB
Feb 01, 2024
7/10 stars
The art of persuasion is a good book. However, i think that a lot of the ideas are a little old school based. The author tells you to put a lot of trust in other people and basically hope that they give you their best. I don't think that people will give you their best today even if you use the strategies in the book.

See why thousands of readers are using Bookclubs to stay connected.