Shoe Dog: A Memoir by the Creator of NIKE

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Published May 2, 2018

400 pages

Average rating: 8.08

186 RATINGS

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Community Reviews

frannie-puckett
Mar 17, 2024
10/10 stars
Loved this story! Could not put it down.
shari wampler
Sep 04, 2025
8/10 stars
thenextgoodbook.com

Shoe Dog by Phil Knight
383 pages


What’s it about?
This is Phil Knight’s memoir about his life. He wrote the book himself (no ghostwriter involved) and most of the book focuses on his time developing NIKE into the company and brand it has become.


What did it make me think about?
This book reinforced that becoming a billionaire is not for the faint of heart. Phil Knight not only worked hard for years, but he lived on the precipice of bankruptcy for a very long time. The NIKE we know was a long time in the making. I also found it interesting how the idea for the company developed and morphed over time. I think I imagined Phil Knight sitting down at a cobbler’s bench and creating the first pair of NIKE shoes, and that is not quite how it happened.


Should I read it?
I would recommend this book to anyone, but especially those that have an interest in how a business is developed. Really interesting story- I do have to admit that Phil Knight does not seem like someone that I would look forward to spending a ton of time with…

Quote-
“Like it or not, life is a game. Whoever denies that truth, whoever simply refuses to play, gets left on the sidelines, and I didn’t wasn't that. More than anything, that was the ting I did not want.
Which led, as always, to my Crazy Idea. Maybe, I thought, just maybe, I need to take one more look at my Crazy Idea. Maybe my Crazy Idea just might….work?”


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The Wright Brothers by David McCullough
On the Move: A Life by Oliver Sacks
Fire Shut Up in My Bones by Charles Blow
All Over But the Shoutin' by Rick Bragg
Harrietaspy
May 04, 2025
8/10 stars
Really interesting. I appreciated his honesty and the crazy Nike story. Well written.
CRUDDYC
Feb 21, 2025
9/10 stars
An enjoyable and inspiring read. I’m very glad that I finally had the chance to read this book.
Carol Chang
Dec 18, 2024
10/10 stars
Gosh, I don’t even know what to say…I laughed, I cried, I reflected, cried and laughed some more…I think this is my favorite read of the year so far and I’ve had a few really good reads…I almost don’t even want to start another book, just want to reread this one…and sit in the glow a little bit longer. I will write a more proper review later (maybe), just needed to write out my initial reactions now. Maybe I loved it even more because I’m a runner…it’s making me love Nike (even though I’ve read Born to Run). End of dazed ramble.

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